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Source Name: OYO

OYO Rolls Out Contactless Self Check-In Powered by GPT-4-for its UK Hotels

Jul 26, 2023 11:20 IST 
London, England, United Kingdom

Global hospitality technology company OYO has announced the launch of a virtual front desk solution for its partner hotels in the UK. Powered by GPT-4, the solution will eliminate waiting time for customers and lead to faster response and resolution. The initiative is in line with OYO’s continuous efforts towards increasing operational efficiency of hotel partners by empowering them with latest technological tools.

The self check-in technology is integrated with smart lock systems, allowing guests to enjoy keyless entry and exit without the need for physical key cards. Round-the-clock virtual front desk powered by ChatGPT4 will reduce front desk operations expenses by ~60%, saving an average OYO hotel ~€50,000 annually. The virtual front desk will support 80+ languages and will promptly assists guests in their preferred language, addressing queries and concerns in real-time. Additionally, the system automates payment collection, streamlining the entire process for a hassle-free experience. ChatGPT4 also analyzes guest preferences to provide tailored recommendations for activities, dining, and local attractions.

Talking about self-check in, Gautam Swaroop, CEO - OYO International said, “Guest facing tech such as the Contactless Self Check-in solution is not only important for enabling a seamless experience for guests, but also helps drive bookings and provides revenue-enhancing solutions for our hotel owners. The virtual front desk serves as a powerful tool that provides guests personalized hotel recommendations, exclusive offers, and seamless navigation. This also contributes to boosting bookings on OYO’s own platforms, creating an additional revenue stream for hotel owners.”

Puneet Yadav, Head - OYO UK added, “There has been an increasing shift in consumer behaviour where they prefer digital-first interactions, convenience and personalization. This has steered the hospitality industry towards the adoption of guest-facing technology. At OYO, we have made a conscious effort to advance our tech stack to keep up with new customer demands and advanced technologies.”

OYO empowers hotels by boosting demand and in turn increasing revenue via multiple Online Travel Agents (OTAs) & its own website and mobile app. OYO’s best-in-class Artificial Intelligence-enabled pricing software automatically drives the best booking prices across all channels, based on room type, seasonality and other factors, therefore, enabling such increase in revenues. In the last 4 years, OYO’s pricing engine, has done over 11 million price modifications in the UK market.

Ejaz Husain, the owner of OYO The Longlands Hotel who implemented the solution at his property said, “We implemented this solution to improve customer experience, help reduce costs, automate repetitive tasks and improve revenue. Our previous front desk setup had major gaps, both from a guest experience and operational perspective, including challenges with late-night check-ins and issues with keycard loss by customers. The biggest value this solution has brought to our property is the ability to manage hotel operations remotely from Baltimore.”

Laetitia, a guest who was one of the first to use the Contactless Self Check-in solution shared, “The whole experience was very smooth, straightforward & easy, especially knowing that every piece of information is gathered in one place & you can do everything on your phone through WhatsApp, which I use on a daily basis. I also loved the fact that I had an individual access code to my room so felt very safe about that.”

OYO UK recently announced that it will be adding over 50 hotels to its portfolio in the UK in 2023. OYO currently has 160+ small hotels in over 65 cities in its network in the UK. London, Birmingham, Torquay, Great Yarmouth and Manchester are the top markets for OYO in UK and it further plans to expand and focus on Leeds, Brighton & Plymouth in 2023.

OYO has presence in over 35 countries globally. It owns a vacations home business in Europe called OVH (OYO Vacation Homes) which operates legacy brands such as DanCenter and Belvilla.


About OYO
OYO is a global platform that aims to empower entrepreneurs and small businesses with hotels and homes by providing full-stack technology products and services that aim to increase revenue and ease operations; bringing easy-to-book, affordable, and trusted accommodation to customers around the world. OYO offers 40+ integrated products and solutions to patrons who operate over 168,711 hotel and home storefronts in more than 35 countries including India, Europe and Southeast Asia, as of September 30, 2022.

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