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WPP today launches ‘Everymile’-expanding its offer with a new fully managed service that will provide brands with an outsourced direct-to-consumer (DTC) ecommerce solution.
 Recent press releases
WPP Acquires Social Influencer Marketing Agency Obviously, Expanding Tech-powered Creator Content Capabilities

WPP today announced the acquisition of Obviously, a technology-led social influencer marketing agency based in New York, with operations in San Francisco and Paris.
 
Founded by Mae Karwowski and Maxime Domain in 2014, Obviously’s proprietary nextgeneration tech p... (more)
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WPP Acquires Data-driven Influencer Marketing Agency Goat

WPP today announces the acquisition of Goat, one of the world’s leading influencer marketing agencies. 
Goat specialises in data-led end-to-end influencer marketing campaigns grounded in performance and measurement and was founded by Arron Shepherd, Nick Cooke, ... (more)
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WPP Acquires German Healthcare Specialist 3K Communication

WPP announces today that it has acquired 3K Agentur für Kommunikation (3K), one of the leading healthcare specialist PR agencies in Germany. 3K will become part of the Hill+Knowlton Strategies (H+K) global network, strengthening its healthcare presence in Europe and expanding its opera... (more)
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WPP and BigCommerce Partner to Enhance Global E-commerce Offerings

WPP and BigCommerce (NASDAQ: BIGC), a leading Open SaaS ecommerce platform for fast-growing and established B2C and B2B brands, today announced a new strategic partnership offering omnichannel solutions to help WPPclients drive growth and maximize sales across hundreds of advertising channe... (more)
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WPP Partners with Stripe to Expand Commerce and Payments Solutions for Brands

WPP today announced it has partnered with Stripe to develop new commerce and payments solutions on behalf of joint clients. With this announcement WPP is now a Consulting Partner within the Stripe Partner Ecosystem (SPE), a program which provides a comprehensive package of resources and acc... (more)
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WPP Recognised in the Bloomberg Gender-equality Index for Fifth Year in a Row
WPP was today named in the 2023 Bloomberg Gender-Equality Index (GEI) for the fifth consecutive year.
 
The 2023 GEI represents companies from 45 countries and regions, measuring gender equality across five pillars: leadership and talent pipeline, equal pay and gender pay parity, ... (more)
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WPP Acquires Fenom Digital

WPP today announces the acquisition of Fenom Digital, one of the fastest growing digital transformation agencies in North America. 
Founded by Dylan Runne three years ago in New York, Fenom Digital specializes in delivering enterprise commerce, order management systems, supply ... (more)
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WPP Acquires Canadian Commerce Agency Diff to Grow its Partner Ecosystem in North America

WPP today announces that it is acquiring Diff, a leading commerce agency based in Montreal, Canada.
Diff is an award-winning developer of tailor-made commerce solutions with specialized capabilities that address the rapidly growing Shopify commerce ecosystem. Founded in 2011 by Benj... (more)
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FM Schmidt Appointed President of WPP in Germany

WPP today announces the appointment of Frank-Michael ‘FM’ Schmidt, CEO of Scholz & Friends Family, as the first President of its German business.
 
In leading WPP’s third largest market, FM will be instrumental in shaping the company’s busine... (more)
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WPP Announces its First Campus in Brazil

WPP is to create its first Campus in Brazil, bringing together the company’s 26 agencies and 7,000 people under one roof.
 
WPP Saao Paulo Campus
 
The WPP Campus in Sao Paulo is designed to meet the evolving needs of hybrid working and will ... (more)
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