WPP today launches ‘Everymile’-expanding its offer with a new fully managed service that will provide brands with an outsourced direct-to-consumer (DTC) ecommerce solution.
WPP, the creative transformation company, and Universal Music Group (UMG), the world leader in music-based entertainment, today announced a strategic partnership that will provide clients’ brands with cutting-edge audience engagement strategies leveraging the power of music. The new p... (more)
WPP today announced a further simplification of its structure with the acquisition of the minority shareholdings in T&Pm, bringing the agency fully into the WPP network. T&Pm will continue to operate as a standalone multi-disciplinary agency, while collaborating closely with ot... (more)
WPP today announces that 30 years after founding AKQA, Ajaz Ahmed has resigned as CEO of AKQA Group. A further announcement regarding Ajaz’s successor will be made in due course. In the interim, AKQA Group will be led operationally by the existing leadership team at AKQA and Grey... (more)
WPP announced a global partnership with Roblox, a leading immersive gaming and creation platform, building on several years of collaboration on interactive 3D brand content and advertising. The alliance will help scale expertise among agency teams and brands in leveraging Roblox as a n... (more)
WPP, the creative transformation company, is searching for 16 talented individuals to join its acclaimed Creative Tech Apprenticeship. This unique, nine-month paid programme is designed to equip passionate creatives with next-generation technological skills, preparing them fo... (more)
WPP today at SIGGRAPH, the annual computer graphics conference, unveiled the next phase in its partnership with NVIDIA – using new NVIDIA NIM microservices (link live at 2.30pm MT/9.30pm BST) for Universal Scene Description (OpenUSD) generative AI models, built on the NVIDIA... (more)
Colgate-Palmolive has selected WPP as its Amazon agency of record in its key markets in Europe, consolidating Amazon media activities with a single company.
Colgate-Palmolive Selects WPP as Amazon Agency of Record in Europe
WPP today announces the appointment of Brian Lesser as the new Global CEO of GroupM, the world’s leading media investment company.
He succeeds Christian Juhl, who is stepping down after five years in the role. Christian will take up a new position with WPP as P... (more)
The studio, co-developed with WPP’s production company Hogarth, uses the NVIDIA Omniverse development platform and OpenUSD for generative AIenabled 3D workflows.
Integrated within WPP Open, the company’s intelligent marketing operating system, this latest innov... (more)
