WPP today launches ‘Everymile’-expanding its offer with a new fully managed service that will provide brands with an outsourced direct-to-consumer (DTC) ecommerce solution.
WPP announced that it has been selected by HEINEKEN as its global shopper marketing and commerce partner for the iconic Heineken® brand portfolio, including Heineken®, Heineken® 0.0, and Heineken® Silver. This expands WPP's relationship with HEINEKEN and underscores its... (more)
Acquisition marks major strategic step forward for WPP’s AI-driven data offer, transforming the breadth and scale of data intelligence for WPP clients and leapfrogging traditional identity-based solutions
Allows WPP’s clients to maximize the value of their first-pa... (more)
Ogilvy leads as top agency network for third consecutive year
Wavemaker Mumbai ranks #1, Mindshare New York #3 among media agencies
Ogilvy Mumbai secures second place for creative agencies
WPP today took the triple crown in the WARC 100 List... (more)
Mindshare and EssenceMediacom rank first and second for media networks
Mindshare New York and EssenceMediacom New York crowned amongst top three agencies of the year
WPP agencies responsible for nearly half of the top 100 media campaigns
WPP today announces a strategic partnership and investment in Stability AI, a pioneer in generative AI and the developer of Stable Diffusion, an industry-leader in image generation. The partnership will further enhance WPP's ability to deliver cutting-edge, AI-driven content solutions ... (more)
Amazon Music here and WPP today unveil “Louder Than Cancer”, a groundbreaking initiative uniting top global artists to harness the power of music in recognition of World Cancer Day with creative leadership from WPP's Grey Health, talent marketing agency FIMI Group, and the A... (more)
WPP, the creative transformation company, and Universal Music Group (UMG), the world leader in music-based entertainment, today announced a strategic partnership that will provide clients’ brands with cutting-edge audience engagement strategies leveraging the power of music. The new p... (more)
WPP today announced a further simplification of its structure with the acquisition of the minority shareholdings in T&Pm, bringing the agency fully into the WPP network. T&Pm will continue to operate as a standalone multi-disciplinary agency, while collaborating closely with ot... (more)
WPP today announces that 30 years after founding AKQA, Ajaz Ahmed has resigned as CEO of AKQA Group. A further announcement regarding Ajaz’s successor will be made in due course. In the interim, AKQA Group will be led operationally by the existing leadership team at AKQA and Grey... (more)
WPP announced a global partnership with Roblox, a leading immersive gaming and creation platform, building on several years of collaboration on interactive 3D brand content and advertising. The alliance will help scale expertise among agency teams and brands in leveraging Roblox as a n... (more)
