WPP today launches ‘Everymile’-expanding its offer with a new fully managed service that will provide brands with an outsourced direct-to-consumer (DTC) ecommerce solution.
Colgate-Palmolive has selected WPP as its Amazon agency of record in its key markets in Europe, consolidating Amazon media activities with a single company.
Colgate-Palmolive Selects WPP as Amazon Agency of Record in Europe
WPP today announces the appointment of Brian Lesser as the new Global CEO of GroupM, the world’s leading media investment company.
He succeeds Christian Juhl, who is stepping down after five years in the role. Christian will take up a new position with WPP as P... (more)
The studio, co-developed with WPP’s production company Hogarth, uses the NVIDIA Omniverse development platform and OpenUSD for generative AIenabled 3D workflows.
Integrated within WPP Open, the company’s intelligent marketing operating system, this latest innov... (more)
Twelve leaders from across WPP have been honoured in the 2024 Empower Role Model lists, aimed at celebrating leaders who are driving inclusion for people of colour within global businesses.
Created by Involve and supported by YouTube, the lists celebrate 100 Executive... (more)
Today on the keynote stage at Google Cloud Next, WPP and Google Cloud will announce a new collaboration that will redefine marketing through the integration of Google’s Gemini models with WPP Open, WPP’s AI-powered marketing operating system already used by more than 35,000 of i... (more)
WPP inaugurates its latest campus in Brussels, a state-of-the-art creative hub that brings together around 600 people and nine of WPP's agencies in Belgium. The new inspiring space is designed to foster creativity and collaboration, giving global and Belgian clients acces... (more)
WPP has launched a strategic partnership with Sprinklr, a leading company in enterprise software designed to improve customer experiences. Together, WPP and Sprinklr will create integrated AI solutions to help global clients offer more personalised and consistent experiences to custome... (more)
WPP today announces the appointment of Lindsay Pattison as Global Chief People Officer, with responsibility for the company’s people strategy and operations.
Lindsay Pattison
Lindsay succeeds Jennifer Remling, who is leaving to become Chi... (more)
