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WPP today launches ‘Everymile’-expanding its offer with a new fully managed service that will provide brands with an outsourced direct-to-consumer (DTC) ecommerce solution.
 Recent press releases
WPP Invests in New German Agency OH-SO Digital

WPP today announces it has acquired a minority stake through a capital investment in OH-SO Digital, a new digital-first agency launching on 1 March.
 
The agency aims to revolutionise how brands deploy digital marketing as a key driver for growth, using innovative crea... (more)
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WPP Inaugurates New Campus in Brussels

WPP inaugurates its latest campus in Brussels, a state-of-the-art creative hub that brings together around 600 people and nine of WPP's agencies in Belgium. The new inspiring space is designed to foster creativity and collaboration, giving global and Belgian clients acces... (more)
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WPP and Sprinklr Partner to Bring AI-powered Customer Experience Management Solutions to Global Brands

WPP has launched a strategic partnership with Sprinklr, a leading company in enterprise software designed to improve customer experiences. Together, WPP and Sprinklr will create integrated AI solutions to help global clients offer more personalised and consistent experiences to custome... (more)
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WPP Appoints Lindsay Pattison as Global Chief People Officer

WPP today announces the appointment of Lindsay Pattison as Global Chief People Officer, with responsibility for the company’s people strategy and operations.
 
Lindsay Pattison
 
Lindsay succeeds Jennifer Remling, who is leaving to become Chi... (more)
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WPP Unites Wunderman Thompson and VMLY&R to Create Global Powerhouse in VML

WPP today announced a major evolution in its offering to clients with the merger of Wunderman Thompson and VMLY&R. The combined entity will be known as VML and will be the industry’s largest creative company.
 
VML - Jon Cook and Mel Edwards
... (more)
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New WPP and Shopify Partnership will Help Clients Scale Quickly with Innovative Commerce Solutions

WPP today announces the launch of a strategic, global partnership with Shopify, a leading global commerce company, to bring the full value of Shopify’s platform to enterprise clients. This partnership brings the companies together to jointly develop products with shared insi... (more)
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WPP Opens the Doors to a New Campus in Paris

WPP opened the doors of its new campus in the northwest of Paris. The new space demonstrates WPP’s ongoing commitment to the French market and its investment in creative talent, bringing 2,000 people under one roof.
 
WPP Paris Campus
The campus ... (more)
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WPP Launches 'Screaming Creativity' Podcast Series Hosted by Chief Creative Officer Rob Reilly

WPP today announces the launch of a new video podcast series hosted by WPP's Chief Creative Officer, Rob Reilly. Titled ‘Screaming Creativity’, the podcast will inform, entertain and inspire listeners through frank conversations on creativity in all its forms.
 ... (more)
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WPP and Optimizely Partner to Bring Informed Digital Experiences to Brands and Consumers

WPP today announced the launch of a global strategic partnership with Optimizely, one of the industry’s leading digital experience (DXP) platform providers. As WPP’s first dedicated digital experimentation partnership and Optimizely’s first global strategic ... (more)
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WPP and Spotify Announce First-of-its-kind Global Partnership

WPP and Spotify today announced a new global strategic partnership that will enable WPP to offer its clients early access to Spotify’s innovative ad products, first-party intelligence and creative ways to reach engaged audiences at scale. 
 
WPP and... (more)
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